Blog-Sedona Arizona! : Domain Age Question: Is Older Really Better?

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Domain Age Question: Is Older Really Better?

By: Beth Larsen
Sunday, March 25, 2007 4:35 PM

Hello all you SEO smarties. It seems to me I've read somewhere that the Search Engines do take into account the length of time you've owned your domain name. I also seem to remember that someone said that the length of time into the future that you have it reserved also counts.

Anyone know if this is true?

I've got 3 domains that are up for renewal in November, including those for my 2 P2A sites, and I'm trying to decide if it's OK to wait. Or if it's a benefit not to?

What do you think?

Comments

Member Since '04	Ron Tarvin said: Absolutely. It also matters to search engines, how long the domain is purchased for. My domain is purchased for like the next 8 or 10 years.... March 25, 2007 5:45 PM
Member Since '04	Ron Tarvin said: http://www.seochat.com/seo-tools/domain-age/ March 25, 2007 5:45 PM
Member Since '06	Steven Burnett said: YES! The older the domain the more weight it is given for rankings! March 25, 2007 5:54 PM
Member Since '05	Beth Larsen said: So...do you know if Godaddy will cut any deals other than what shows on their site if I call them? ;^) March 25, 2007 6:03 PM
Member Since '06	Todd Clark said: Let me ask you this Ron, Even though my site is getting older if I dye its hair and make it look younger, is that alright? No reason, just wondering. Never done that, all natural here. Yep, that's it. All natural - lol March 25, 2007 6:41 PM
Member Since '06	Russell Volk said: Age and your registration period are very important to search engines. If your site has been around for a long time, it tells search engines that you've been in business for some time and you've been working at it. If you extend your registration period way into the future, it tells search engines that you're committed to staying in the business for that period of time. SEs, especially Google, want to provide only relevant results to their visitors. They will not place a site on the first page who's registration period is about to expire. They have to protect their reputation. Hope this helps. March 25, 2007 6:47 PM
Member Since '06	Andrew Dove said: Beth Just so you can see what everyone is talking about take a look at this site www.webuildpages.com. then click on SEO Tools (words in purple) click item #1 Top ten analysis SEO Tools. Typen in your url or any url for that matter then type in a search phrase for your area then take a look at the top ten google site that pop up, go all the way to the right and look at the age of URL you will not find anything less than i don't know less than 1 year old mostly two or more in my location. The search engines want to make sure that you are not just another fly by night website that's here today and gone tomorrow. hope this helps you to understand a little more. March 25, 2007 7:28 PM
Member Since '05	Beth Larsen said: I guess I didn't word my question as well as I could have ;-) I actually am well aware that how old your site is does matter (I have a page on my company site that is about 6 or 7 yrs old; even though I no longer do anything but keep it accurate it routinely shows up in searches). Oddly enough Ron's tool could not provide the age on it (either as BethLarsen.LandofAwes.com or as LandofAwes.com). I have a 5+year old domain name that is redirected at my P2A site (my name, not what I want to use for marketing; don't know if the age helps if it's a redirect?) and a 3 1/2 year old domain on a custom site that even after all that time doesn't do for me what my P2a site with a 4 month old domain does (how sad is that)?! Ron & Russell answered the first part: yes, it does matter that your domain name isn't about to expire. What I would still like to know is HOW LONG into the future must I renew the domain name for to get the SERP benefit? For instance, if there is no price break to push it out to 10 years, will 5 years do the job? If I must I will do 10, but it would help the budget to do only as much as required to get the desired result. Thanks. p.s. Thanks also guys for the neat tools. Andrew, the top 100 search with age is very interesting. It's still running for one of my main search terms "Sedona real estate"; so far, my ViewAzRe.com is the youngest on the list. Hmmmm. It doesn't seem to be finding (showing?) backlinks for any yet. March 26, 2007 7:12 AM
Member Since '05	Jay & Francy Thompson REALTORS® said: Beth - I think the answer is, the longer the better.... It's hard to know for sure. No one knows (well, maybe some Google engineer knows). But it's virtually impossible to test search results for a single factor like domain age/expiration date. There are just too many other factors that's can't be isolated. It's probably safe to assume most people renew domains for one year. So anything more than that is helpful. But most people simply say, "the longer the better". March 26, 2007 11:37 AM