Good Morning All,
In my market it is customary to include the MLS number in all property marketing and it is the rare agent here who does not, but in working handshakes I have noticed that there are quite a few agents in other parts of our state who choose to not display it on their handshake listings.
I am curious to hear what the reasoning is? Is there some kind of marketing purpose here?
Currently unless you are working from the daily new listings e-mail it isn't possible to tell if the MLS number is just missing or if they elected not to display it. Certainly it does not apply to some listings (in our area there are no rentals in our MLS for instance, and it may be true with some builders depending on what's happening in the market though now most are back in the MLS here with the strong seller's market over).
Where I hesitate to approve listings without MLS numbers is when I suspect they are FSBOs or possibly invalid or expired listings.
Help me out here. Are there good reasons to withhold the MLS number?
Interested to hear your replies, Thanks!