Today, almost all over the world, the cellular phone has become incontestably the most indispensable tool ever. Almost every one has a cellular phone (included the homeless). We are inflicted with a "stay-in-touch" addiction even to indulge in the most Read More...

In light of the recent tug-of-war attitude between buyers and sellers, my standard routinely yet diversified and costly advertising campaign is not demonstrating any signs of effectiveness. I am thinking of placing “anvil dropped on the head” bold advertising Read More...

One of the primary reasons why our clients hire a Realtor® is because they are entrusting professionals to handle all aspects of the sales and purchase process for them. In return they expect, among many things, proper marketing . Touching on Gary Morris’ Read More...

When you get in front of a customer, do you try to place yourself in his/her shoes? Do you have sympathy (feeling their emotions) or show empathy (sharing their emotions) when they pour out their difficulties at you? It is quite a delicate act to juggle Read More...

My partner, Russ, and I have teamed up for nearly six years already. We came from different milieu - he in financing and I in the automotive service industry. Neither of us had much sales experience except that Russ had a formidable background in the Read More...

Don’t you feel a sense of relief, a sense of satisfaction, a sense of retribution when someone has to eat their words and face humiliation? "Vengeance is a dish best served cold", expressed in the book Dangerous Liaisons, certainly brings gratification Read More...

This piece is not a statement or an opinion. They are only questions. This great new tool (BLOG) enables us to share ideas and experiences from the best RE Agents across the Nation and the world. Now I'd like to know what makes you a good Agent? So, what Read More...

My parents are still in the same house after 47 years and they would still be in the first one had it not burn down in 1960. In those days, my parents paid less than $4,200 for a two story 4 bedrooms - 2 baths, a basement and a separate one car garage. Read More...