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Gloria Losie

Expireds...Script

By: Gloria Losie
Monday, June 04, 2007 12:24 PM

Have any of you worked Expireds.  This market is huge here and I think I need to dip my feet into the waters.
I am anticipating they are really unhappy with their past Realtor, and the market.  Do any of you have a great way of listing expireds.  I do a great deal of advertising that I know my competitors do not do.  I have that going for me.  What makes them sit up and take notice?  I am not going to list anything that is overpriced.  I have one of those and no thank you.
If you have a knock you out script or way of dealing with them, please email this program to me.

 

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Comments

Ronda Kaufman
Member Since '06

Ronda Kaufman said:

Gloria,

I have a letter I mail them. I have a 2 out of 10 response/list rate.  Most call me, I tell them my marketing plan and email it to them then I go list. Most already know if they are overpriced and if they won't lower then I tell them I can't help them but when they decide to lower the price I would be happy to help them. I've only had 1 not lower the price right then and there. I have worked expired over 2 years now and I am getting referrals from them also. I do a mailing once a week of all the expired in my area. I haven't done this in over a month now because I've been busy but I am going to start back this week..

June 4, 2007 10:57 AM
Doug Beaver
Member Since '06

Doug Beaver said:

Best method as everyone in my area is mailing to expireds is to go and knock on there door. Tell them you know there listing has expired and would like to evaluate with them why there home did not sell. If you expand on this conversation most will agree. But remember set an appointment do not do this on the initial door knock. And be honest with them, If it is priced right and there agent is doing everything right I always recommend they stay with there agent. If they sign with me they will expect more and if there current agent is doing everything possible then this will become your next nightmare listing....

June 4, 2007 11:31 AM
Pete & Theresa Shrader
Member Since '07

Pete & Theresa Shrader said:

Rhonda,

Is the letter something you could share?

June 4, 2007 2:12 PM
Belinda Walker
Member Since '06

Belinda Walker said:

Thanks for asking that, Pete & Theresa.  I was too timid :(

June 4, 2007 2:53 PM
Ronda Kaufman
Member Since '06

Ronda Kaufman said:

Pete and Theresa,

Belinda,

Email me and I will send you a copy of it.

ronda.kaufman@metrobrokers.com.

June 4, 2007 2:55 PM
Gloria Losie
Member Since '06

Gloria Losie said:

It is great.  Ronda is so nice to share it.

June 5, 2007 7:08 PM

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Gloria Losie
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Gloria Losie
Member Since '06

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