I was at yet another gas station the other day desperately seeking a squeegee that actually had some water in its holder. Apparently it's too much of an effort for the store personnel to walk the 50 feet to refill those. I used to think it was just the station I went to on a regular basis, but no, it appears to be a common malady. Is it too much to expect after paying $3.20 for a gallon of gas that we be afforded the opportunity to wash our own windshields as we stand in the 20° weather? Surely that duty cannot be one of such importance that only upper management can make the decision when might be the appropriate time to crack open another bottle of washer fluid.
That got me to thinking that it's important we as Realtors© are careful about taking care of the little things. I am not discussing the obvious when it comes to dotting our i's and crossing our t's, but all of the other little things that, unless we make a conscious effort, we may tend to forget during the rush of the day. Things like saying "thank you" for being interested enough to inquire about our listings, showing one of our properties, promptly returning our phone calls and getting us the requested materials so that we might proceed with our good work. Other things like following up with a client not only during a transaction but afterwards to see if we might be able to provide any other service or benefit .
The nice thing about doing the little things is that, since too few seem to do them, they get remembered. Perhaps they get remembered by a colleague who, as a result, returns your call first. Or maybe, just maybe, they get remembered by a client who, when they run into a friend who is looking for help in selling their home, remembers your name more readily. In turn, that may lead to an opportunity you may never have imagined could come your way as a result of a simple "thank you." You just never know.
Thanks for taking the time to read this.
Be well.
Jeff Fanto, Associate Broker
JTC Realty Group